Toggle Tabs on pages - How to present information to users

[Malika1]

Hi all,

I can use some help with SEO/UX related question I have got.

I have a client who has some toggel tabs on its website. Is there a way to display the relevant information from these toggle tabs when a user lands on the page instead of having the same toggle tab show for whenever a user reaches the page?

What I am trying to understand is that if a user searched for "vitamin C benefit" (lets say) in Google and then clicks on the link, the user is presented with the "benefits" tab on the page instead of "side effects" tab.

Any help would be appreciated!

Thanks
Malika

[Andy.Drinkwater]

Hi Malika,

This sound like it might be a design / development issue that you are facing.

In Wordpress, generally the first tab is the one that is shown on the page, so could the primary benefits that you want to show not be moved to that first tab?

-Andy

[Malika1]

HI Andy,

Thanks for stopping by. Yeah I think its not really possible to achieve what we are after.

The thing with benefits or side effects is that both are important and have different content related to Vitamin C. We can prioritise any tab here.

Depending on the searcher intent we want to display the most relevant toggle tab.

Wonder if there is a way for the website to do that. Can a # do that? I am thinking of how in coding but we can go to a specific area of the website if we define it by # in the linking URL. However, achieving this with organic rankings seem to be impossible.

[Andy.Drinkwater]

I can't really help from a coding aspect I'm afraid, but I don't know that there is a way to do what you suggested there. However, If both benefits and side effects are equally important, can these not be displayed on the page where they don't feature in a tab?

I would be trying to keep the page as straight forward as possible rather than trying to show tabs depending on search intent.

-Andy