Adding Reviews to JSON Product Schema Markup

[VDigitalServices]

Hi everyone,

Below is an example of some JSON product schema markup I'd like to integrate into my site. My question is, what do I need to do to incorporate the individual reviews on a product page as well? I've tried a few different things but I can't get it to validate.

[Martijn_Scheijbeler]

Hi Jeff,

What you need to do is relate the product/offer to the Review Schema that you can find here: http://schema.org/Review, if you embed it this way it will make sure it's connected with the right relation.

Martijn

[RuthBurrReedy]

Hi Jeff,

I don't know that I agree with Martijn on this one (which is rare for us!). In my view, it's not necessary to have the Review type on-page if there's no review text on the page. Everything about this looks fine to me, and I was able to run it through the Google Structured Data Testing tool at https://search.google.com/structured-data/testing-tool with no problem. Can you tell me a bit more about how you were trying to validate, and the error you were seeing?

[VDigitalServices]

Hi Ruth,

I was seeing the error when I actually tried to add the Review markup. The code above definitely validates just fine.

There actually is user-generated review text on each product page which is what I'd like to get added to the markup I provided above.

I've done it with HTML in the past but this is my first run with JSON.

Any idea of what that would look like?

Here is the example that I can't get to validate:

[RuthBurrReedy]

AH! OK, gotcha. In that case, Martijn was right - you'll need to add the Review type. Required fields for the Review type are:

• reviewBody (text)
• reviewRating (of type: Rating)
• author (of type: Person or Organization)

So the markup would look something like this: