Case studies reflecting success with linkbuilding campaigns

[CuriosityMedia]

Hello,

Was wondering if you all could point me to case studies reflecting successful linkbuilding campaigns / practices. We'd love to learn more about companies (like Trip Advisor) that have had success in producing great (10x) content and securing many links to increase in ranking.

Thanks!

[Gyorgy.B]

#1 ranking on the 1st page in Google for competitive keywords is such a complex task that no case study can justify that link building achieved that. You need a complete SEO strategy to target the 1st page, which includes on-site technical SEO, content marketing, link building, PR, social media and more.

It's better to have realistic goals, rather than 1st ranking in Google. E.g. growing the organic search traffic to the website by 20 or 50 or 100% year-on-year. Growing the assisted organic search conversions by x% year-on-year.

[CuriosityMedia]

Hi Gyorgy - thanks for your response! Yep, we're doing what you recommend, aiming for smaller quarterly ranking increases and growth in pageview traffic. I changed my question above to reflect that. What we're looking for are case studies of companies that have done it very well to know where and how to maximize our SEO efforts.

[MattRoney]

Hi there! There are a ton of link building case studies around. For starters, I'd suggest scrolling through the Link Building category on the Moz Blog; I'm seeing a handful of case studies just on the first page.

https://moz.com/blog/category/link-building