Outreach with your own name

[Bob_van_Biezen]

I always send outreach under my own name. I use either my private e-mail address or an own e-mail address from the clients domain. I just send out 10 emails and I did get 6 replays which 4 of them started about my SEO background . The response rate was great, but my SEO background isn’t in this case.

How do you guys handle this situation?

I have always used my own name because it feels right. It’s also handy in case I pick up the phone or visit an link prospect in person.

The disadvantage is that people directly doubt my sincerity or they want to sell me a paid placement.

Love to hear your take on this.

[DmitriiK]

can you explain what you mean here:

I did get 6 replays which 4 of them started about my SEO background . The response rate was great, but my SEO background isn’t in this case.

[Bob_van_Biezen]

When i e-mail them as Bob, or Bob from Client company X they Google my name (my last name is in the e-mailadres and in my senders name) and find out pretty quickly I'm an SEO. Today this was even 4 out of 10 people I e-mailed.

They replay with stuff like "I can see you're an SEO professional" and other related messages.

Did this clearify the explanation for you?

[DmitriiK]

Yes, it does. Why is it bad? I assume that for your own outreach you are "outreaching" about seo stuff.

As for non-seo related companies - I usually use our clients info@ email or marketing@ email.

That way it's not related to me, but the company. If you do want to use your own name, then I don't think there is a way to go around your problem.

As for this: "people directly doubt my sincerity or they want to sell me a paid placement" - it's always going to be present and I don't think there is a way to get rid of it, unless your clients' companies become very authoritative in their fields.

[Guest]

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[Bob_van_Biezen]

Thanks taking the time to repond Dmitrii! This really helps.

[Bob_van_Biezen]

Hi Josh,  thanks and you're right. I should just deal with that fact. Mabye take some more time to get to learn the partners I'm focusing on before throwing in an request or what so ever and see if that could set me a bit futher apart from what most people consider spam.

[Andy.Drinkwater]

Hi Bob,

Have a watch of Rands Whiteboard Friday on Outreach here. He talks about many aspects of outreach and you can probably pick up some great ideas.

-Andy

[Bob_van_Biezen]

Hi Andy,

Thanks for sharing. I stumbled upon it right after I posted this discussion on the Q&A. It's an great video and does indeed gives a lot of helpfull information!