Mobile Usability update mobile and desktop versions

[lfrazer]

Hello,

A number of our clients have both m.website.com and website.com versions of their site. Per the latest update coming in April from Google, do I need to make sure all clients with just a desktop version are mobile-friendly (according to WT). Also, do I need to make both versions for those clients that have both m.website.com and website.com mobile-friendly or just the m.website.com?

Thank you!!!!

[RyanPurkey]

Hi Denise. With the clients that have a mobile version you're banking on the m.website.com ranking for mobile while the non-m site ranks for desktop search. Ideally you should see the m version rise in parallel with any declines in the desktop site on mobile platforms.  There should also be mobile detection and redirection in place that serves the m-version if someone with a mobile browser visits the desktop site.

For clients without a mobile version, yes, they should work on setting that up soon as Google has made this a clear direction via Webmaster Tools. Cheers!

[lfrazer]

Awesome-thanks so much Ryan!