I have listed my business in a lot of directories and my authority hasn't changed why??
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I have listed my business in a lot of directories recently and my domain authority dropped 1 point...why?
second I would like to know what is the most effective way to increase my website domain authority?
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Your domain authority is not influenced by NAP alone. How long ago did you update these directories? Can you be sure that Google has indexed the links? I say you need anywhere from 3-6 weeks for the newly established links to be indexed by Google.
If you want to increase your domain authority you need quality links to high authority sites and great social signals. This is proven to be effective, but it takes time. Anything that works overnight is sure to bring you a penalty or two. Give it some time. Build your links the natural, organic way and build a social presence. These methods will keep you out of trouble and build your DA.
Fluctuation in DA are quite normal. It isn't unusual to go up a point one month, go down a point another month. The same links are not crawled every month. Sometimes it is the difference in rounding up and rounding down. For example, last month my DA was 28.8, so 29. This month my DA is 29.3, which is also 29. Fluctuations are normal and should only concern you if it is a dramatic increase or decrease.
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What is the best way to build links naturally and to build a social presence?
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Hi there,
Domain authority is a metric developed by Moz to rank domains. It takes into account a whole range of factors from site structure, internal links to baclink profiles. The best way to increase your DA is simply by working on your holistic SEO.
There are some great articles around on here/ the world wide web that will help you.
http://www.quicksprout.com/2014/05/19/5-practical-steps-to-improving-your-websites-domain-authority/
http://moz.com/learn/seo/domain-authority
Regarding your DA dropping after listing your site in directories; what directories did you register in? Are they relevant to your site?
I hope this helps!
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Creating useful content for your audience is a good way to start. Alternatively you could reach out to influencers/ experts in your field and ask them to write about you.
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For this question I really recommend Rand's latest Mozinar from December.
There are a lot of practices from last year that you basically have to learn how to implement differently - especially content marketing - so sit back, relax and spend your next 90 minutes on this valuable Mozinar. It's worth it.
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Sorry my response might not seem very helpful, however, the keywords from all I read here is "a lot of directories". I suggest you read more about Google Penguin Update.
Issa
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Have you compared your domain authority to your closest competitors? For example if yours dropped 1 point but theirs dropped 4 this would still be considered excellent. As Monica mentioned DA tends to change a lot and this is normal.