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    4. Hi guys. My site, www.x-mini.com attained more links and got better alexa ranking. However, my DA and PA dropped. How can I explain this?

    Hi guys. My site, www.x-mini.com attained more links and got better alexa ranking. However, my DA and PA dropped. How can I explain this?

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    • Dineshr84
      Dineshr84 last edited by

      My site, www.x-mini.com attained more links and got better alexa ranking. However, my DA and PA dropped. How can I explain this?

      Siz5lkp.png

      1 Reply Last reply Reply Quote 0
      • MindlessWizard
        MindlessWizard last edited by

        DA and PA does not depend on the number of backlinks. DA and PA depends on the quality of the backlinks. Authority and Trust. It may be that the backlinks that you created do not have much value. Better move ahead building quality backlinks from high authority domain and pages.

        1 Reply Last reply Reply Quote 1
        • RyanPurkey
          RyanPurkey last edited by

          Hi Dinesh. DA and PA tend to fluctuate after updates, but here's a blog post from a few months ago explaining why:

          Every index, we get a lot of questions about why a site's/page's PA/DA goes up or down. The answer's not easy because the inputs vary quite a bit, but basically, four things can cause change in these metrics from index to index:

          1. The site/page received more or fewer links or more/fewer more/less powerful links. Your site's link profile may even remain completely unchanged and still see fluctuation in DA/PA because the sites pointing to you have been recalculated to have better or worse metrics.
          2. Google changed things in their ranking algorithm and thus our models for DA/PA, which measure and attempt to track to correlation with Google's rankings changed, too.
          3. The web's link graph changed, and what was "0" (the lowest possible score) is now lower/higher than before and/or what was "100" (the highest possibly score) is now higher/lower than before. Essentially, think of this as the goalposts moving because the field's gotten bigger or smaller.
          4. Our web index changed in size/structure as we toss our more spam/junk and crawl more/fewer webpages, potentially biasing against links we were counting or hadn't counted in prior indices.

          Thus, it's very hard to know for sure whether an increase in DA/PA for a particular page is entirely tied to your efforts, Google's changes or changes to the web as a whole. This is why I strongly, strongly recommend tracking your metrics against your competition.

          That last part that I bolded is key. Hopefully you're still competing well with sites similar to yours. Cheers!

          1 Reply Last reply Reply Quote 4
          • mattadika
            mattadika last edited by

            Just because you get more links doesn't mean they are "quality" links. You might have sites linking to you that google considers spammy or link farms. Go to google webmaster tools or moz and check out your in bound new links. see what there DA and PA are, and see if they are quality pages that should be linking to you. I will assume there are some in there that are paid links or spam links, go to google webmaster tools and remove the links.

            1 Reply Last reply Reply Quote 1
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