Question about inbound links

[Empatica]

Hi!

Hi have a little doubt. I'm interested in getting higher positions for a landing page with a long tail keyword. Now the page (ecommerce product page) appears in position 5 and have a low authority domain site and page. My intention is to put more original text in the page and write a blog post with a link pointing to the product page. My doubt is: What is better? Building the blog into the same domain or build it into a high authority external domain (like wordpress), what link could be better for my objectives?

Thanks! (And sorry for my English)

[RyanPurkey]

In the long term, building the blog on your own site will help the most with branding, messaging, linking, and the site's overall strength. If, however, you get referenced and linked to from a well-established blog (not a new blog created on EXAMPLEnewblog.wordpress.org) then that would likely give you the near term boost you're looking for in both referrals and ranking increase.

[Empatica]

Hi Ryan, thank you so much for your answer. I think the key is in your phrase "not a new blog created on EXAMPLEnewblog.wordpress.org", true.

Thanks!