Should Our Mobile Responsive Version of our Ecommerce Site include the on Page content to Help with Rankings

[PeteC12]

Hello All,

We are soon to launch our new redesigned website along with a mobile responsive version but i  have noticed we currently don't include the on page Content we have on the mobile version which we have on the desktop version to help with rankings etc.

I am not sure how google does mobile research with regards to rankings. We have designed our responsive version to be as user friendly as possible at the expense of having to much clutter/content but I am wondering now , if we will rank on mobile if all our on page content isn't present.

Just wondered if we should include it at the bottom of the pages with say a "Read more"  extension to help avoid clutter?

Any advice greatly appreciated

thanks

Pete

[MonicaOConnor]

I would definitely include it with the "read more" extension. I don't think that excluding content is ever a good idea. You don't want to contradict the cleanliness of a responsive design, so the "read more" option is really the best way to include the content without undoing your design.

[PeteC12]

Hello Monica,

Thanks for your response. My concern was the mobile version is responsive so google only reads from htlm file and the CSS Style sheet will control what is displayed to the user. For the mobile, the on page content is not displayed as we went for more of a user experience , fast and efficient as opposed to making it content heavy etc..

I was thinking from a rankings point of view, whether it would affect mobile results if we didn't show this content, even though google will only read the main htlm file which shows the content.. I don't think it's deceptive as google will know its mobile responsive and I have seen other sites not display the content but I was wondering if I was missing a trick here.

thanks

Pete

[PeteC12]

Thanks Monica

Pete

[MonicaOConnor]

I understand what you are saying, however, there is no trick. You want the content on page for desktop and mobile users. Google uses a different crawl bot for mobile, so if the content isn't there your mobile rankings will be affected.

[PeteC12]

Oh, I see. I didn't realise it was  a different bot for mobile. I've added the content to the mobile version now.

Many thanks Monica

PEte

[MonicaOConnor]

Anytime! Good luck to you!