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    4. How does Moz Local respond when confronted with a YEXT verified listing?

    How does Moz Local respond when confronted with a YEXT verified listing?

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    • valetseo
      valetseo last edited by

      From what I can tell, Yext overrides Moz Local.  So if you're paying Moz Local for listing service & someone else comes along and purchase Yext for that same business's listing, the directories incorporated with Yext WILL NOT listen to Moz Local.  They show the Yext listing information.

      Can I get this confirmed by someone at Moz?  Point being... if in Moz Local vs Yext, Moz Local always loses to Yext, there's not a lot of point in having Moz Local -- Especially since Yahoo now requires Yext to update Yahoo Local Map listings.

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      • Abe_Schmidt
        Abe_Schmidt last edited by

        You are correct that we are not able to over ride Yext quite yet. While this does seem odd, we do have a way to bypass what is already in place.

        Moz Local is meant to be an alternative to Yext, at a lower pricing point. By updating the core data aggregators that the primary local search engines rely on for their baseline data, we try to set ourselves a part from other alternatives.  If you choose to cancel your Yext account and use Moz Local to publish your listings, we can establish listings on all the partners in our network—but we cannot override your existing listings with some of our partners if you're managing them separately.

        We're not sure of the exact steps Yext takes when you cancel an account with them, although Nyagoslav Zhekov wrote this recent case study (http://www.ngsmarketing.com/dawson-family-faith-learning-hard-way/) about the impact of this decision. We can assure you that we'll immediately publish your listings to the sites they don't cover and all the other sites in your network once you start using Moz Local.

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        • valetseo
          valetseo last edited by

          Thanks.  That's the information I was looking for.

          In our particular vertical, there are several "organizations" who try to claim the directory listings/citations.  Some of them have gone the route of Yext and taken our listings/citations from us, thus prompting the question as the client properties in question are using the Moz Local service and losing citations due to Yext via a 3rd party.

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