Sending Domain Authority from Root www domain to *

[DarrenMOB]

Hello all

Some advice please.

Im working with a friend who has a website (obviously).  Its based on wordpress and is accessible by the link http://exampledomain.com.  The problem is he has some good links out there which are pointing at http://www.exampledomain.com.

As yet Im uncertain how he has setup his DNS, he maybe is doing a forward which would leave the DA back with the www subdomain.  What is his best practice to inherit those links into his actual domain?

Thanks

[Linda-Vassily]

He should be redirecting one to the other via a 301 redirect (usually people choose the www version as the canonical one). If he is not doing this he will have other problems, like massive amounts of duplicate content. A 301 redirect will pass along most of the authority from the links, >90%.

[GPainter]

As well as LindaLV's advice (excellent) you can also set up your preferred domain in webmaster tools, you will need to add both www. and none to do this. Wordpress normally auto redirects the www.& none, a quick test of this would be to simply go to both www. and none www. see if it redirects.

If you've set up word press on e.g htttp:// you can go to settings>general and select the www. version but as i mentioned it should auto 301 in WP if not its easy to fix!

[DarrenMOB]

Thank you both for your responses, my interest is in the link juice transfer.

In MOZ Im seeing 4 linking root domains on none and 3 in www.  Should 1 see 7 on none if the preferred domain is set in webmaster tools?

[Linda-Vassily]

Even if you have a preferred domain, you can still have links to both. If you have set up your preferred domain correctly, it doesn't matter whether the links go to www or to not-www, all of the link juice (well, most of it anyway) will go to the preferred domain.

[DennisSeymour]

Hi Darren,

Linda already made the best suggestions but as you really want to get those other links, please reach out to them and ask them to change the URL. That should solve it.