Google is indexing the wrong page

mediagiant

Hello,

I have a site I am optimizing and I cant seem to get a particular listing onto the first page due to the fact google is indexing the wrong page. I have the following scenario.

I have a client with multiple locations. To target the locations I set them up with URLs like this /<cityname>-wedding-planner.</cityname>

The home page / is optimized for their port saint lucie location.

the page /palm-city-wedding-planner is optimized for the palm city location.

the page /stuart-wedding-planner is optimized for the stuart location.

Google picks up the first two and indexes them properly, BUT the stuart location page doesnt get picked up at all, instead google lists / which is not optimized at all for stuart.

How do I "let google know" to index the stuart landing page for the "stuart wedding planner" term?

MOZ also shows the / page as being indexed for the stuart wedding planner term as well but I assume this is just a result of what its finding when it performs its searches.

trung.ngo

Hello there,

The first question is whether or not /stuart-wedding-planner is indexed in Google. If it is, you may want to take a look to see if Google is filtering it out of search results because it is too similar to the other landing pages. To do this, I'd do the following search: 'site:example.com inurl:wedding-planner'

Check to see if the page is included in the results without having to click on the duplicate content filter message:

"In order to show you the most relevant results, we have omitted some entries very similar to the X already displayed.
If you like, you can repeat the search with the omitted results included."

If the page is being filtered out, I'd recommend updating the content to differentiate from the other 'Wedding Planner' pages.

-Trung

BlueprintMarketing

I was going to say the same as Trung. A couple things that might help you differentiate the pages to think about include:

The reasons people get married in Palm city
The reasons they get married in Stuart
The reasons they get married in Port St. Lucia

It might come down to criteria such as following:

transportation
budget,
the venue,
the atmosphere.

Those are just a few of the things you can do to differentiate the pages.

Really dig in and discuss the benefits and display that you understand what it is like to at least witness a wedding in all of the areas. Show them that you know what you are talking about.

I am positive as a Florida resident that there is a lot you can say about these areas regarding travel for the guests as well as the reception and ceremony. Do not create a bunch of URLs just because they have your keywords in them. Especially when they are identical to the others.

Try creating a URL called "wedding locations" something like that then you can have them choose the city in which they want to plan the wedding. Create pages around the venues "best place's to get married in Stuart".

You see where I am going with this?

If your locations are brick-and-mortar businesses which means you must do face-to-face business at the address specified, you can then add them to Moz local making it much more powerful.

https://moz.com/local/

Add schema, and use these tools to help:

http://www.microdatagenerator.com/local-business-generators/
http://schema-creator.org/organization.php
This can be used to promote weddings:

http://www.productontology.org/doc/Wedding_photography

Local schema generator tools:

http://localu.org/blog/hand-google-virtual-business-card-schema-markup-local-businesses/
http://tools.seochat.com/tools/brand-organization-schema-generator/

I hope this helps,
Thomas

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