How does the "Update Listing" in the InComplete section of Moz Local work?

[LHWH]

I know it takes you to the listing site. Do you then have to create an account and claim the listing and then update it there? Does claiming the listing lose the connection with Moz Local? I've been spending a lot of time claiming listings and wondering if that's correct or not.

Thanks Dana

[KempRugeLawGroup]

Hi Dana,

From my understanding, here is how it works. MozLocal lists most of the major listing companies you need. They are partners with some of them, but not all of them. The one's they are not partners with, like hotfrog, will not update through MozLocal, so you have to manually do that. However, you will not lose your connection with the other listing companies Moz is partners with. Those would be the ones that have the green circles; they say "submitted, but not updated" when they are 1/2 full for example.

If any of this is wrong, fear not. Miriam will come by to clean this up, but I'm pretty sure it's right.

Good luck!

Ruben

[MiriamEllis]

Hi Dana (and hey Ruben!),

Thanks so much for asking about this! So, basically, the Moz Check Listing tool features 2 types of data:

1. Data about your listing on Moz Local's 7 supported partner sites. These supported partners are:

Infogroup, Acxiom, Nuestar/Localeze, Factual, Foursquare,Superpages, Best of the Web

2. Data about non-partner sites like Google, Facebook, Yelp, etc.

If you are a Moz Local customer (a paying customer, that is) then it is up to us to get your data correct on the 7 supported partner sites. You should not need to do anything, and shouldn't be trying to manually edit those listings.

For any non-partner site, yes, do go and manage it manually. So, let's say Check Listing reports that you've got an inconsistent business name on Yelp. Our tool is highlighting that this is something you might want to take steps to correct. If you'd like to do so, then you would need to go to your Yelp profile and make the necessary edits. If you don't happen to have a claimed profile with a certain site (like in the case of a listing having been automatically created) then, yes, you'd likely need to sign up, or verify, or what have you, to take control of that profile so that you could edit it.

Eventually, once you've manually edited one of these non-partner sites, Check Listing should pick it up. This will not be instantaneous. It will take time for a third party to push the data across their servers and for us to pick that up and positively reflect it in your completion score.

Hope this helps and please let me know if you have any additional questions!

[LHWH]

Thanks very much! This clears up a lot.

Dana

[MiriamEllis]

You're very welcome, Dana!