The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Link Building
    4. What is the number of links do you require your link builder to attain each week or month? What is a reasonable goal?

    What is the number of links do you require your link builder to attain each week or month? What is a reasonable goal?

    Link Building
    10 7 164
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • ChatterBuzzMedia
      ChatterBuzzMedia last edited by

      Hello Mozzers...

      I would like to get a survey or feedback from other Mozzers who owns an SEO company or manages / hire link builders.

      **What is the average number of links does your link builder need to attain per week or month? what is their goal? **

      I understand quality over quantity but I want to make sure there is a reasonable average to provide them goals and something to achieve on. Of course reward them more if they exceed or get .edu links. What do you institute? What do you think is fair and achievable per website?


      PS. There is no right or wrong answers here. I am looking for a measurable answer not subjectable. Again just gathering MEASURABLE GOALS.

      1 Reply Last reply Reply Quote 0
      • SharewarePros
        SharewarePros last edited by

        Hello,

        The amount of links depends of different things, so the best is get these links in a reazonable quantity, so all sites has a ratio of links gained and losed by month.

        If you get 1000 new links in a week, it is suspicious for Google and "penalty" is comming.

        At this time the only secret about links is:

        1. Natural links (most possible natural).

        2. Authority sites and related to your niche.

        3. Get these links in a reazonable basis.

        Hope it helps

        Claudio

        1 Reply Last reply Reply Quote 1
        • Travis_Bailey
          Travis_Bailey last edited by

          To expand a bit on what Claudio has said, it's not really about a dead-set number of links. If you give them a metric, they will attempt to hit that metric. Even if hitting that target will result in a net negative for the client.

          For instance, I can probably get you 10 .edu links right now. Between security vulnerabilities and un-moderated comment sections, it's entirely possible. But you definitely don't want those links, especially if you get them in that way.

          You should probably reward them based upon how they reach out and what the results were. It may not necessarily be a link. The results could be more valuable than a link. Treating them like your low-pressure sales team/brand ambassador will probably better align their interests with those of your company and external stakeholders.

          Though there's some big IFs here. That will only work IF you give them something to sell/represent that somehow adds significant value for everyone involved. IF that doesn't happen, they'll end up trying to push the same crud a million others peddle every day. Basically put, Garbage In - Garbage Out.

          Instead of setting a hard and fast number, focus on how well they build relationships and how creatively they market your brands.

          1 Reply Last reply Reply Quote 1
          • Bill.Sebald
            Bill.Sebald last edited by

            I actually request a number of inquiries (with parameters). I want to see that the attempt not only is made, but the follow ups are there, the outreach is righteous, and it's quality. Most great links are really hard to get, so I'm happy that the best foot was put forward. Easy to track in something like Buzzstream.

            That number is estimated based on the talent of the builder and the vertical and/or past experience. It's raised as the team member gets better... like weightlifting.

            1 Reply Last reply Reply Quote 2
            • byoung
              byoung last edited by

              Hi there!

              Unfortunately, it really is about quality vs quantity. A single killer editorial link from an authoritative domain within the body and with good anchor text is much more valuable than a dozen nav links from fairly unknown domains. It is also important to recognize that Good Link Building is hard work! It great link can take lots of researching, establishing/nurturing relationships and perseverance.

              Proper link building is about good balance. This is why awesome rich content is so powerful. A single piece of well-written content can get you links from authoritative blogs as well as smaller links and/or mentions from the Social community. Now, this is a winning combination!

              Cheers,

              ~by

              1 Reply Last reply Reply Quote 0
              • EGOL
                EGOL last edited by

                If you have a high quality site, a good linkbuilder might be helpful.

                If you have a crap site then you really need a magician.

                So, look at your site before you place any blame for doing a poor job.

                ChatterBuzzMedia 1 Reply Last reply Reply Quote 2
                • ChatterBuzzMedia
                  ChatterBuzzMedia last edited by

                  HI All, thanks for the input as I am very well aware of GOOD quality link and did mention quality over quantity. At the end of the day, we are very metrics driven and numbers people.

                  Similar to sales, they are required to get qualified leads. I believe it converts to LINK Building. I have talked to agencies that requires their full time link builders to do 50 links a month PR3 and above. I have even heard 50 links / week PR3 and above (or Domain Authority of 30 and above) within relative industry.

                  Within your agency and company, do you subject them to the same numbers? (higher or smaller)

                  If the person has 0-3 years experience, whats the norm?

                  Link building experience of 3-6 years?

                  1 Reply Last reply Reply Quote 0
                  • ChatterBuzzMedia
                    ChatterBuzzMedia @EGOL last edited by

                    EGOL, nothing to blame here. This is basically goals and expectations on the marketers and link builders.

                    1 Reply Last reply Reply Quote 0
                    • SharewarePros
                      SharewarePros last edited by

                      I recommends, before to pay for the work, the link-company should sent you the list of the domains where they will put your links, and you should check:

                      1. The IP where the linking domain is hosted (prevents link farms or other networks, Google knows that).

                      2. The owner of the domain "attention with hidden registrants", several companies collect hundred of blogs and forums to use for link building and of course Google know that.

                      3. These links should be included in a natural way (no all links in the same week).

                      Be carefully, last year I bought a pack of 50 links (PR/3/4/5/6) and for my surprise, no one improvement in ranking ... SO Google knows these people.

                      Hope it helps

                      1 Reply Last reply Reply Quote 0
                      • AlanMosley
                        AlanMosley last edited by

                        It depends how quick you want to get a penalty.

                        Any link you can go out and get in numbers is very unlikely to be off any value, and may get you penalized now or in the future.

                        Search Engines are simply not interested in these sort of links.

                        1 Reply Last reply Reply Quote 2
                        • 1 / 1
                        • First post
                          Last post
                        • Page links, header links, footer links
                          RuthBurrReedy
                          RuthBurrReedy
                          1
                          6
                          757

                        • Number of other outgoing links on a page
                          Chris.Menke
                          Chris.Menke
                          0
                          2
                          114

                        • Low number of internal links
                          AutonectGlobal
                          AutonectGlobal
                          0
                          3
                          617

                        • The No of Sites linking to www.apollopowersystems.com is 50 as per Alexa, but Moz shows that the no of sites linking is 23\. The no has increased in Alexa but in Moz the no is 23 since 3 months. Why is this Difference?
                          KDKini
                          KDKini
                          0
                          9
                          258

                        • What are the pros and cons of using a link builder? Can link building be outsourced?
                          Marcus_Miller
                          Marcus_Miller
                          0
                          7
                          747

                        • How many links per week is too fast in link building?
                          EGOL
                          EGOL
                          1
                          5
                          1.4k

                        • Maximum links per month?
                          Mulith
                          Mulith
                          0
                          4
                          928

                        • Link grow from month to month
                          CPU
                          CPU
                          0
                          4
                          955

                        Get started with Moz Pro!

                        Unlock the power of advanced SEO tools and data-driven insights.

                        Start my free trial
                        Products
                        • Moz Pro
                        • Moz Local
                        • Moz API
                        • Moz Data
                        • STAT
                        • Product Updates
                        Moz Solutions
                        • SMB Solutions
                        • Agency Solutions
                        • Enterprise Solutions
                        • Digital Marketers
                        Free SEO Tools
                        • Domain Authority Checker
                        • Link Explorer
                        • Keyword Explorer
                        • Competitive Research
                        • Brand Authority Checker
                        • Local Citation Checker
                        • MozBar Extension
                        • MozCast
                        Resources
                        • Blog
                        • SEO Learning Center
                        • Help Hub
                        • Beginner's Guide to SEO
                        • How-to Guides
                        • Moz Academy
                        • API Docs
                        About Moz
                        • About
                        • Team
                        • Careers
                        • Contact
                        Why Moz
                        • Case Studies
                        • Testimonials
                        Get Involved
                        • Become an Affiliate
                        • MozCon
                        • Webinars
                        • Practical Marketer Series
                        • MozPod
                        Connect with us

                        Contact the Help team

                        Join our newsletter
                        Moz logo
                        © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                        • Accessibility
                        • Terms of Use
                        • Privacy