Where to start Energy and investment versus more impact

[groupemedia]

I would like someone to help me decide where should I take resources to do my SEO and where should I start with?  I include 2 graphs to depict my current position versus competitors.

Its been now 2 years I market my site and I feel I am so far away from my competitor.  I wonder what they do to get so much links.  I just don't know where to head.  I hired some Indian people who seem like they were very good technically but it was only words.. I pay them for a couple of month to find out what they were doing was not leaded towards quality and they were not doing half of what they promised.

I am a small business and I don't have a lot of budget to start but it will grow as SEO proved to be good.  I have 15 years in this business so I'm looking for long terms relationship and or very good advices.

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[David-Kley]

I would revisit your on page content, and explore additional backlinks to boost your domain authority.

In addition, you may look at a way to include backlinks to your site, based upon who chooses to use your services. Your competitors have a larger link profile, which I'm sure contributes to their ranking and exposure.

What types of marketing have you already visited?

[groupemedia]

I base myself almost exclusively on google seo.  I start a Little bit of adwords and some articles, press releases, web hosting and dedicated server listings and directories.  I am also present in social media but without too much action.

It seems like its a full time job for each aspect of SEO. I would need 3 or 4 employees working exclusivelly on that to start competing with the big guys