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    Multiple business location - a nightmare scenario

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    • Syed_Ozair
      Syed_Ozair last edited by

      Hi Guys,

      I was wondering how should i tackle the url structure for the following scenario:

      Company provides several hypnotherapy services including 'stop smoking', 'cbt', 'weight loss' and more ... and have offices in 3 cities.

      Currently, the website has the following structure.

      www.website.com/stop-smoking-city1
      www.website.com/stop-smoking-city2
      www.website.com/stop-smoking-city3

      and so on ...

      would it be better to have the following url structure ...

      www.website.com/city1/stop-smoking
      www.website.com/city1/weight-loss
      www.website.com/city1/cbt

      and so on ...

      Please advise!

      1 Reply Last reply Reply Quote 0
      • sparkeeey
        sparkeeey last edited by

        I'm tempted to say in order to optimize local search results I'd go with:

        • www.website.com/city1/stop-smoking

        • www.website.com/city1/weight-loss

        etc..

        1 Reply Last reply Reply Quote 1
        • MattAntonino
          MattAntonino last edited by

          I agree with Mark and your question above.

          website.com/city1/stop-smoking
          website.com/city1/weight-loss
          website.com/city1/cbt

          website.com/city2/stop-smoking
          website.com/city2/weight-loss
          website.com/city2/cbt

          website.com/city3/stop-smoking
          website.com/city3/weight-loss
          website.com/city3/cbt

          This site architecture essentially tells Google "this is our brand. we have 3 cities. These are the services in each city."

          The way you're currently doing it says "this is our brand. we have this service in this city."  It's not as clean or organised.

          Syed_Ozair 1 Reply Last reply Reply Quote 0
          • Syed_Ozair
            Syed_Ozair @MattAntonino last edited by

            Thanks Mark and Matt,

            Does that mean that we will have to write the services page specifically for each city multiple times? So as to say ... stop smoking article for 4 different cities ...

            Another approach i was thinking of was to have page on stop smoking have links on that page where these services can be bought ... so on the right panel, we can say that these services are available in the following cities.

            1 Reply Last reply Reply Quote 0
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