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    4. How to market webinars to get high response rate?

    How to market webinars to get high response rate?

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    • intiGrow_Cybersecurity
      intiGrow_Cybersecurity last edited by

      Is there any specific strategy that we need to look into?

      1 Reply Last reply Reply Quote 0
      • artdivision
        artdivision last edited by

        Very generic question. it depends the niche, thje product you offer, what the market needs really.

        From personal experience I have done all Link Research Tool webinars. The reward is that you become an associate, you learn tools you need to use for various link cases (from penalties to negative seo, to increase your rankings) and you become better at your job. I didnt even receive an email, i searched and registered on my own.

        Their marketing was to release penalty case studies and promote them on Facebook and all the rewards mentioned above. It worked for me and they;ve made money from the agency i work for.

        Try and adopt I suppose.

        1 Reply Last reply Reply Quote 1
        • GaryVictory
          GaryVictory last edited by

          The strategy you employ should be geared towards "your" business goals.

          Generic strategies don't always allow you to achieve the best possible results based on your efforts. So before devising a strategy ask yourself, what exactly are you looking to achieve? Are your looking to enhance brand awareness? Looking to build a community to share ideas?

          Webinars can be used in a whole host of ways.

          I'm hoping my YouMoz blog gets posted pretty soon. It's called "How to Use Webinars to Skyrocket Your Inbound Reputation".

          Keep one eye open for this. I think this will help you Sarah.

          1 Reply Last reply Reply Quote 1
          • john4math
            john4math last edited by

            It depends on your market, but we've found a few things that work well:

            • Utilize your current customer base.  We've found that customers like to hear from other customers like themselves.  Meaning your customer runs the actual webinar with a topic like, "How Widget Co increased sales by over 80% with Widget Accelerator".
            • Reach out to potential customers whose info you already have, or use remarketing to get back people who have visited certain pages on your site.
            1 Reply Last reply Reply Quote 1
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