Basic skills for correcting and tweaking SEO issues

[rhgraves65]

Is there an online resource that has good video tutorials for the basic skills someone would need to make code corrections for SEO related tasks? We would like to make use of some of our internal resources in slogging through some of the tasks of making the corrections. Is there a good training resource online to achieve this?

[Linda-Vassily]

I assume you are talking about learning basic html? Codecademy.com is good for this, but it is not in a video format.

Lynda.com has lots of videos, including one called "Optimizing your page for search engines" from "HTML essential training with Bill Weinman" (I know nothing about that video in particular-- I just did a search on the site).

Lynda.com costs money, but they do have a free trial you could take advantage of.

[rhgraves65]

Sort of as far as learning basics of HTML - I was thinking of a basic overview of how site structure works, how the web works along with the basic html that comes into play as far as SEO is concerned. Not looking to train someone to build an entire website, just give enough understanding so they can associate the whys along with the "how-to" drill downs of specific tasks.  I did a search for such tools as well, there are dozens, actually more like thousands .  I was interested in recommendations for some of them to sort out the quality.  I certainly can't try them all.

For example: if a person was told to execute certain steps to fix duplicate content issues - that's one side of it.  I would also like to have a resource that tells them precisely how to edit code - specifically.  We have a mixed variety of talent and I think it would be valuable to have some of them learn these basics and fill in the parts they don't know.  Does that make sense?

As it is, it's like having different chapters of a book sprinkled among different people - some know part of the story while others know different parts but none knows the whole story - or I guess in this case a good detailed outline of the whole story would be enough

[OlegKorneitchouk]

As Linda mentioned, you'd probably want HTML knowledge and know how to use FTP to access your files.

But unless you are only going to use a plain HTML site, you'd probably need to familiarize yourself with the language of the site. PHP is very commonly used and is what Wordpress is coded in (and if you do work with Wordpress, you need to learn how to modify themes)

[rhgraves65]

In our case they would need access to information about various types of sites as needed - that's why I was thinking some training site, so there could be a variety.  I was hoping for some paid resource we could subscribe to or something similar since the specific needs would vary from one situation to another.

I see thousands of sites that explain to business owners what they can do to enhance their sites, I'm really surprised the next step in that process isn't also in abundance.  Once a person is told what to fix - seems there would be a series of resources that walk through the steps of exactly how to fix it  - step by step.  Well, it seemed like a good idea anyway...maybe there is no such resource.  No easy button today

[rhgraves65]

One more thought that might clarify better what I have in my mind...to your example Oleg - say we have a client website that is on Wordpress and we want to assign someone the task of fixing a series of specific issues uncovered with moz reports.  Would be really nice to assign the task, here's what needs to be done to correct them, point them at a resource that shows them the steps to follow to carry out the task.   In that scenario, they wouldn't necessarily need to go through a bunch of classes that teaches everything about PHP.  They just need to know how to get to the file, open it, make the edit, save it and so forth.  See what I mean?

[BlueprintMarketing]

I don't know how much knowledge your person that's going to be doing the fixing has on WordPress.

I do know that to fix the issues that are going to be brought up in Moz reports; you have a lot of information here. https://moz.com/academy & https://moz.com/learn/seo

My best advice is to check out https://distilled.net/u/

Yes it is something they might have to watch they can learn from reading, and doing on the site and skip to whatever topic they need to brush up on in order to fix the issue at hand

Check out https://www.distilled.net/u/interactive-html/ That is used one of many modules found in https://www.distilled.net/u/home/ Distilled University they have some fantastic tips for both search and HTML.

Distilled U will give you the basics on HTML that you need for search engine optimization, and I would say that is one of the best resources and possibly have.

But if you're doing search engine optimization and you want to learn about HTML, they are an excellent resource.

If you need help with SEO

There is also a company called Credo https://www.getcredo.com/  Both Moz & Rands new company Sparktoro, recommend credo it’s owned by John Doherty  They can match you with the right person or agency.

You may also want to want to chat with John himself https://www.johnfdoherty.com is available to hire for consultation at his website look.

For the development side of WordPress

http://teamtreehouse.com/

Is a fantastic resource for WordPress and PHP all website development if you combined the resources along with the resources you have here at Moz

Depending on the theme that you are using you could use information from companies such as woothemes.com or copyblogger.com studiopress.com

http://yoast.com covers almost 100% WordPress

http://www. performancefoundry.com/

It is a true WordPress Development  expert and offers the ability people to call in, and you will walk them through the problem.

http://www.evolvingseo.com/services/consultant/

Another true WordPress and SEO expert is Dan Shure

he offers phone-based consulting as well.

I can tell you without a doubt he knows what he's talking about I just ran into him at Searchlove Boston a fantastic conference that is worth its weight in gold. Dan also has a series of videos with search and WordPress tips.

https://www.distilled.net/events/searchlove-boston/schedule/

I also offer similar consulting for WordPress and search engine optimization.

https://www.blueprintmarketing.com/contact/ You  may also, of course, contact me here via my information on my photo.

I don't mean to sell you because everyone I've listed is fantastic because I love the subject are talking about I threw my hat in the ring.

One thing you can do that will save you a lot of money is using a managed WordPress hosting company.

By utilizing a company that specializes WordPress as well as hosting, you get access to people that have an extensive knowledge of WordPress.

I would recommend looking at Pagely.com Pantheon.io ,Presslabs.com ,Getflywheel.com WPengine.com  Kinsta.com or Pressidium

The lowest cost starts at $15 a month with Getflywheel and is a great deal. The average cost is around $24 to $30 a month Pressidium  offers a lot for $25 a month all of them have the ability to save you a lot of time and money with WordPress specific questions. One of the very best is PressLabs.com their prices start at $150 a month however they are extremely good answering any questions you may have.

Sincerely,

Thomas

[KeriMorgret]

Thomas,

You've shown great enthusiasm in this reply. If you could keep to answering the actual question, however, it would really help keep the answer on topic for the original poster. Thanks!