The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Vertical SEO: Video, Image, Local
    4. Alt-text on all my images or only my contextual images?

    Alt-text on all my images or only my contextual images?

    Vertical SEO: Video, Image, Local
    6 5 314
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • JonathanLinda91
      JonathanLinda91 last edited by

      Hello everybody,

      I have a question regarding Alt-text. Is it important, regarding SEO, that I add alt-text to all my images, or only on my contextual images?

      Hope someone can help me.

      1 Reply Last reply Reply Quote 0
      • GPainter
        GPainter last edited by

        The alt image is great for helping visually impaired users and seo engines its a good idea if you've got the time to give all your images alts.

        1 Reply Last reply Reply Quote 1
        • Vizergy
          Vizergy last edited by

          I wouldn't bother with design element only images; borders, backgrounds etc... only actual images of something you can describe.  I would also stay very far away from just adding keywords to the alt attribute.  If the images are relevant to the page's focus just describing the image accurately will help a great deal.

          1 Reply Last reply Reply Quote 1
          • CommT
            CommT last edited by

            This is a really good question.

            I think ALT tags should be used on all images that add information to the user, but not on those that are just there to add a bit of interest to the page (background images etc).

            Someone using a screen reader would find it intensely annoying if you just stuff keywords into your alt tags. Don't ever forget the true purpose of alt tags: they are there to help people using screen readers (generally blind and visually impaired people) to 'view' a web page. Not to get additional SEO benefit. Though of course, if you choose relevant images you can 'kill two birds with one stone'!

            1 Reply Last reply Reply Quote 1
            • TommyTan
              TommyTan last edited by

              Hi,

              I would add alt text to all images.  As Amelia mentioned, if helps users that are using a screen reader or if the image doesn't render, it gives visitors an idea what the image is.  Furthermore, since Google can't crawl image yet, it tells Google what the image is about.

              In addition, it also helps with your Google Image ranking which can lead more visitors to your site when they are searching for an image on Google.

              CommT 1 Reply Last reply Reply Quote 0
              • CommT
                CommT @TommyTan last edited by

                I wouldn't add ALT tags to all images. Only those that add context to a page - if it's a design element that repeats from page to page it would be incredibly annoying to have it read out by a screen reader over and over again. Example: 'Company X Logo, Company X Logo, Company X Logo, Company X Logo....' How to wind-up the blind very quickly!!!

                I started my digital career working for an agency that specialised in producing accessible websites for schools, nurseries, public libraries etc. I learned a lot about how screen readers work there and it was a real eye-opener. (if you excuse the pun)

                XXX A

                1 Reply Last reply Reply Quote -1
                • 1 / 1
                • First post
                  Last post
                • Separate images (.jpg) or background images (.css) for list pages?
                  jasongmcmahon
                  jasongmcmahon
                  0
                  2
                  72

                • Not using alt tags for decorative images?
                  AliMac26
                  AliMac26
                  0
                  3
                  524

                • Why is my image Alt Text showing up under my URL and title on the Google results page?
                  Chris_Hickman
                  Chris_Hickman
                  0
                  2
                  856

                • What's better for SEO an Optimized Image URL vs Optimized Image File Name?
                  Martijn_Scheijbeler
                  Martijn_Scheijbeler
                  0
                  4
                  192

                • SEO benefits of terms used in Alt-tag, image name, page title
                  NgEF
                  NgEF
                  0
                  5
                  430

                • Image ALt Tag in Sliders and Modules (Banner) in Joomla/Wordpress
                  Leonie-Kramer
                  Leonie-Kramer
                  0
                  2
                  1.1k

                • Will putting images in a light box or photo gallery affect my image SEO?
                  Getz.pro
                  Getz.pro
                  0
                  2
                  1.1k

                • Alt text in combination with images from another source / url
                  Dan-Petrovic
                  Dan-Petrovic
                  0
                  2
                  918

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                • Digital Marketers
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy