Advice and Opinions Required Regarding creating new pages for similar keywords

[AndreVanKets]

We are currently in the process of creating new pages for keywords very similar to our main landing pages.

Example:

Page 1.) "Family Holiday in {Location}"

Page 2.)  "Family Vacation in {Location}"

Page 3.) "Family get-away in {location}"

All 3 keywords are currently optimised for the 1st page "Family Holidays in {Location}" but was wondering if there is any benefit or if its worth creating sub pages for these alternative keywords.

I personally don't think we should do this as Google will know to rank our main page for secondary/synonym keywords via on page seo and links with anchor text, but can you foresee any negative aspects if we went ahead and created these children pages being linked to from the top level keyword's page?

Or do we continue optimising our main landing page for related/synonym keywords?

Thanks in Advance

GREG

[David_ODonnell]

I think you know the answer and hinted as much. If you were to create new pages, you'd be creating those sub-pages purely to try manipulate rankings. Considering they are just keyword variations you'd probably end up with very similar (duplicate) or low quality content on them. You'd be better off creating one awesome page and optimizing that with an instance or two of each phrase

Good luck!

[AndreVanKets]

Yip, thats what i thought.. .Thanks David..

I don't feel confident about doing this, so will try convince the the powers that be to agree.

The advice to do this was given by a reputable SEO, so if convincing the PTB that its not such a great idea doesn't work, we'll just test this process with a few pages of less importance and see what happens.

Thanks again..

Greg