How much to charge?

[mrodriguez1440]

Hi,

I know this topic results in many mixed answers, so I'll try to keep it focused on how much to charge based on my past work.

I built a site, did all the SEO, and run a Google Adwords Campaign for a site: www.aerlawgroup.com.  If you google "Los Angeles Criminal Defense Attorney" (or any variation of that) - you can see the results.  The Google Adword campaign has also generated a lot of leads.

So here's my question: what do you charge a client if you're going to do intense, high-quality work that involves: (1) building a site, (2) SEO, and (3) designing and implementing a Google Adword campaign?  Please be cognizant that my results are within the context of a highly competitive environment.  My business plan would involve exclusivity, so that I don't have clients cannibalizing each other.

What would you charge for that type of service?  I'm not asking in the context of my current client, but in the context of future clients.  Assuming you are willing to do time-intensive, high-quality work.

[Devanur-Rafi]

A quick suggestion to you regarding PPC work. You can charge a part of the total adspend. I know many who charge 10% of the total PPC adspend. I also know people who charge based on the performance of the campaign like, per/lead. Hope it helps.

Best,

Devanur Rafi

[Burto]

As the type of person who would pay somebody for such services I would have to say that it depends on your actual skills and abilities.

How many hours work do you see this taking or should I say how much of your time would it take to acheive this.

Considering you are not only doing the SEO work but you are creating the website as well. Perhaps look at breaking the cost down on a per client basis. For example one clients website might be small but another client they might require a much more involved website.

If this is your primary source of income I would suggest asking yourself what do you need to survive? If you can do all this in one week then what do you need to survive for one week? Once you have built a reputation and have clients under your belt then perhaps you could charge more?

Sorry I know I did not actually answer your question but I hope I have given you some "Food for thought"