Universal Search vs Local Organic
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Hi,
My web site has high rankings in universal SERP's. However, in my city organic search the competitors’ web sites that even don’t show up in universal Serp’s have higher rankings than mine. Not sure what I’m doing wrong.
Thanks for any insight.
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Do the other sites have a physical address on their sites? Do you?
Do you have a google places listing?
Hope this helps

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Make sure your Google Places page is set up correctly and you are targeting the best keywords.
Get people to leave you reviews on your places page and create lots of local citations.
There is a few great tools that can help you do this...
https://www.whitespark.ca/local-citation-finder/
Hope this helps....
Matthew
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Thanks for advice, but my question is about organic SERP's not local or combined listings.
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Hi ZIhe, I'm a little over a year late, but in case you are still watching, I'm thinking you need more local keywords on page and in title's? If you are ranking for universal, but not local (organic), then that might be the issue?
Just a thought. Cheers!
~BB