Please critique my seo packages page on my website

[BobGW]

Hello,

I think there is a lot of room for improvement to my SEO packages (analysis) page on my website. Visit it by clicking here.

I've always done SEO for our own business, so I'm new to this. Any help is appreciated.

btw: I'm going to redo the chart on the page. I don't think profit and sales would ever compare like that. Thanks.

[crackingmedia]

Hi Bob

Looking at the page on your site, my first thought is that there is far too much text and information at this initial stage of your conversation with your potential customer for them to be able to process.

I would look at breaking down the page into a series of simpler bullet points outlining what you provide and avoid going into lots of detail.

Whilst I appreciate your motive for doing this will be the desire to be transparent with your potential customer, I think in many cases, they will neither understand or be concerned with how you are going to do their SEO (including the details of how many hours you will be spending), but will be more concerned with the benefits you will provide them with and the outcomes of your work for them.

I'm not sure that is what you want to hear and others may disagree with my thoughts, but I hope my thoughts are helpful.

All the best to you. Peter

[polarking]

Like Peter mentioned you have a lot of text. It is up to you but you may want to offer something free like a whitepaper.

I like your page http://bobweikelseo.com/  highlighting all your services. I like the call to action from that page.

Good Luck

[RohitPalit]

Hey Bob,

How about making things a bit simpler for your potential customers? I'd suggest expandable bullet points, and you can include a piece of text within a point and have it function with the help of JavaScript. It'd look a lot more neat and clean.

I'd also show off others' testimonials, what others think about me and my services, and more importantly, what results I've achieved for others.

Best of luck!

[auke1810]

I agree with all above.

Think goals with every page of your website. For whom (target) is the page and what do you want them to do (goal) on your page. Lots of potential customers late in the sales funel (1) do already know what they want and what it is. Others  need more explaining and need te be informed more (2).

1. Needs to know only what the benefit is working with you and need to fill in a telephone number so you can call them and close the deal

2. Need more information and want to be informed more (do not drown them though). You could offer them to download an whitepaper for instance.

[DanielFreedman]

Agree with most of the above.

And I'd add a more basic critique. I read the page twice, but am still unclear what I get for 3 months @ $350. Is it just analysis and no implementation? Few clients will wait that long for an analysis. Many expect to see analysis AND  implementation AND and results....um...yesterday.

There are also a few unhelpful typos.

[Aemre]

So you think, you are a seo specialist? Really!