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    Outsourcing Adwords

    Conversion Rate Optimization
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    • echo1
      echo1 last edited by

      I want to outsource my Adwords campaign and I have a few questions. I have been playing with it for a few days-weeks but didn't have enough time to fully engage.

      Where would I start?
      What questions should I ask?
      Are there any general goals before setting specific ones?
      How would I know their price is right?
      How to measure what they do?

      Thanks!

      1 Reply Last reply Reply Quote 0
      • Ron_McCabe
        Ron_McCabe last edited by

        I would define your goals and budgets.  You need to ask them if they are members of the Google engage program.  This is kind of a square zero level of competence(almost anybody can get in if they know enough to join)

        I would discuss how they are going to measure success as well as what activities they are going to do to manage the key words.

        You should pay around $100 per hour for a qualified person.

        1 Reply Last reply Reply Quote 1
        • SEO5Team
          SEO5Team last edited by

          Wordstream has published a guide on this topic and can be downloaded from the link below:

          How to Choose a PPC agency

          echo1 1 Reply Last reply Reply Quote 0
          • GPainter
            GPainter last edited by

            It's also a good idea to know a rough starting area for keywords you want to rank up on (normally relevant to your business )

            echo1 1 Reply Last reply Reply Quote 0
            • echo1
              echo1 @SEO5Team last edited by

              Thanks for the link!

              1 Reply Last reply Reply Quote 0
              • echo1
                echo1 @GPainter last edited by

                I have gathered already hundreds of keywords relevant to my business, I will give Wordstream a try.

                flowsimple 1 Reply Last reply Reply Quote 0
                • flowsimple
                  flowsimple @echo1 last edited by

                  This is a shameless plug of our services, but check out http://ppcplans.com We'd start you out at $400/month to manage your Google AdWords. You'll be hearing from Chris, and I'd love to help you.

                  1 Reply Last reply Reply Quote -1
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