Google News Question
-
Hi,
If you want to submit articles to Google News (& tag them with G News meta tags), even if high quality original content (that's genuinely objective) will all your efforts still be in vain if you include a CTA (call to action) to the websites primary service at the end of the article ?
Cheers
Dan
-
On the Google News submission, these are reviewed by real people who look at your whole site. Yes, you have to have things setup correctly from a technical level (IDs in the url), but they also look at who the site is. If your site looks like you are a guy in his boxers running a website, they are less likely to include you. They want to see editorial oversight and involvement in your content. Make sure that you have impressive people associated with who works and publishes on your website.
The CTA may negatively impact you, but you have to step back and say, does your site look like a news site and see how the CTA fits into all of that.
-
More info on the this link
-
Thanks Clever PHD
The site is a major brand/household name and the authors are established experts in their field who will be writing high quality newsworthy content on subjects relating to this and all within a dedicated 'News' section of the site.
However the site does have a primary chargeable service that this CTA will aim to convert readers to from the article.
We will be disallowing 'Google-News' bot from all other areas of the site and only direct to News section (as G advises).
Do you think that will work ?
I have recommended that the CTA be removed from the article body copy and moved to the sites template so is aside from the actual copy but still in view. Do you think this would help or if it can still be seen 'on-page' wont make a difference hence may as well try and keep in body ?
Cheers
Dan
-
Thanks SEO 5 Team.
Dan, re-read the Google News spec and ultimately you have to make the call. I dont think blocking the Google News spider will matter much. Normally, you submit a page or RSS feed or sitemap to direct them to your news content.
Have to reiterate, when you read the guideline, if you feel that you can demonstrate that you are producing high quality journalistic content and that your CTA does not take away from that, then you should be just fine. Many online publications have ads, it is just that you can tell what is an ad and what is content. I would use that as your litmus test.
-
Cool thanks Clever PHD !
-
thanks for the link SEO5 Team
