Duplicate content for vehicle inventory.

[DCochrane]

Hey all,

In the automotive industry...

When uploading vehicle inventory to a website I'm concerned with duplicate content issues.

For example, 1 vehicle is uploaded to the main manufacturers website, then again to the actual dealerships website & then again to Craigslist & even sometimes to a group site. The information is all the same, description, notes, car details & images.

What would you all recommend for alleviating duplicate content issues? Should I be using the rel canonical back to the manufacturers website?

Once the vehicle is sold all pages disappear.

Thanks so much for any advice.

[wissamdandan]

The best thing to do is to create assets on these product listings where you can add certain unique content to the pages and minimize the duplicate and a "mix" to these specific listings.

great implementation is Zillow. check out these home listings on zillow and see the zillowestimates and other information that zillow provide to the user.

the mix is helping getting their listings rank higher because they are differentiating themselves from others. but adding more "information" from the data they are collecting.

hope it helps