SEO On-Page Planning - Wire Framing

[Nick-SEOSpark]

This is open to discussion.

I'm interested in getting help/opinions from others on how they plan their next SEO Project. What methods do you use for laying out On-Page Keyword targeting?

Do you use any specific wire framing tools for laying out a large website? With larger websites, this stage is very important so I'd find it very useful to get help in this area.

If you know of any useful threads covering this area, share them here.

[josh-riley]

I've used this for some projects: http://www.balsamiq.com/

However, I usually fall back to Visio (believe it or not) mostly because it "gels" better with our overall business tools and more people I work with are familiar with it. Makes it easier to collaborate when I don't have to teach them how to use a program.

I usually start with a sectional approach: what section of the site do we need to work on? What content do we want to include? How will it "live" together in the section and live within the overall site? From there I look at keywords, then we drill down into on page content. I like to see how long tail words can support more generic keywords so a higher level visual works well for me.