Is there a tool that searches an entire domain for a keyword?
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Is there an available tool/crawler out there that searches my domain for a keyword? In this case my company has re-branded and has a new name, I want to ensure the changeover cleans out the old brand name. If it's possible I want it to search my site for "BrandName" and replace it with "NewBrandName" .
It'll be like SEOMoz changing to Moz.
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I have not used this tool in the way you mention, but I love this tool and it is worth every penny
http://www.screamingfrog.co.uk/seo-spider/
It states the paid version will "search for anything in the source code of a website with the custom source code search feature". Email the owner and he can confirm.
FYI - this tool will also find all those annoying 301s from menus with typos and all kinds of good stuff.
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What CMS or hosting platform is being used? Most CMS's allow for "search" to be added to the site (plug-in or add-on). You can add it to the site and then remove it after you're done checking for the old brand name.
Alternatively and depending on your comfort with HTML, use a web editor, specify the URL and download all pages to the folder you specify on your hard-drive. If not familiar with web editors, do a web search on this term or contact a web developer (many not all web developers have one or more web editors for their use). For web editors I've used in the past, it's File / Open or something similar and then you get the option to "import" the contents. Once it's downloaded, most web editors will have a Find/Replace. Use this tool to locate all instances of the old brand name.
Alan
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Thanks Alan,
We use the CMS component in Magento. I have had some other people suggesting this method. Is this the best practice when migrating domains? It's definitely looking like the best option so far.
Lydia
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It would just depend "where" the keywords are. If they are in the main content, your CMS may allow this, otherwise you need to use an external tool to get a copy of your site and search it. I am not familiar with Magento to know how "deep" that search function goes.
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Lydia,
There's always Google... Do this search:
site:mydomain.com "brandname"
and you'll get a lists of pages with the brand name highlighted in the snippet.
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Though if Google's slow to crawl a site and the cache is out of date, there could be a large number of false positives here.