So I know my website needs work, how do I go about fixing it now and improve my ranks?
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I thought at first it was going to be as simple as adding a few keywords here or there. But apparently not. I see where I messed up in the errors, warnings, and notices. How do I go about fixing them?
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Without you providing additional information, basically you need to start working through your list and addressing the issues, based on which are the most pressing. You probably want to take a look at the Moz SEO guide and make sure you're following best practices in optimising the site overall.
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The Moz SEO guide is a good start. Also, I'd run the Moz tools on your website, and use our Help Hub at http://moz.com/help/pro to help you understand the results you're getting and how to help fix up your website. Do feel free to ask specific questions in Q&A, too!