Blog - separate domain or current website?

[petewinter]

I have created a business blog purely to gain higher rankings for particular keywords which then has links pointing to the product that I am trying to sell.

My question...

Is it better to have this blog hosted on the same domain or shall I move it to a separate domain which will help with backlinks?

Any advice would be appreciated?

[RyanKent]

This topic is a popular one. If you use the site search, you will find numerous other Q&As discussing this matter.

In brief, it would be best to keep your blog on the same domain as your main site. There are many reasons for doing such. One is the links you earn will then help the overall domain authority of both your blog and main site.

[Adam.Whittles]

Hi Pete,

Personally, I always try to encourage site owners to incorporate their blogs on their domains rather than create a new domain. This way your blog will benefit from the domain authority of your existing site and your existing site will benefit from the (hopefully) fresh, updated content of your blog.

Hope this helps.

Adam.

[xoffie]

Im another for blog on domain and ending /blog not blog.domain.