Google visits falling at the expense of Bing

[BrettCollins]

Has anyone else noticed their percentage of search visits from Google slipping in the last few weeks at the expense of Bing? We've seen a 4% swing in the last month. Obviously Google is still the dominant presence (acconuting for 88.4% of all organic visits to our site kenwoodtravel.co.uk) but still it would be interesting to know if this is just a blip or more of a trend?

[TomRayner]

I've seen a number of the sites that I work with hit around the 10-12& Bing mark for a while now.  I can't say I've seen any change of the magnitude that you're reporting, however.

With the launch of IE10 and perhaps with growing discontent towards Google, people may have switched to Bing as it's the default search engine in IE10, which for all intents and purposes is a pretty polished browser.

I'd maybe look to see if there is any correlation between browsers as well and if IE saw a big increase too.

[BrettCollins]

Yeah, IE10 does seem to be having an impact alright, although over a longer period of time than the Bing increase. Perhaps, as you say, a general feeling of discontent towards Google might be having an effect.

[BeardoCo]

I would say that our traffic and our clients traffic varies 2%-11% for Bing depending on the niche.  I actually think search engine traffic is directly related to what industry you are in.  I know Google is considered the benchmark, but Bing does have a nice interface as well and all my sites seem to rank higher on bing anyway :P.

[BrettCollins]

In what way does the industry you are in influence search engine results (that you've found)? It's not something I've thought of before but does make a lot of sense. We're seeing between 6-8% average on Bing in the travel industry, or at least in this travel company..