Is this a worthwhile SEO tactic?

[getwilder2]

Many 'list' articles break down so that number one is on page one, and you are asked to click 'Next' to see number two. Number two is on page two, etc. For example:  http://www.prevention.com/health/health-concerns/12-replacements-high-cholesterol-foods

Is this done simply to keep bounce rate down? Is it something I should try, or is it frowned upon in any way? Will it help bounce rate?

If it's a good practice, how would I do this in a Wordpress blog post?

Thanks!

[peterthistle]

I believe generally the motivation in these click-along-lists is to maximize page view counts and ad impression rates, to make top-line numbers look good at the expense of user experience.

I'd suspect if anything bounce or abandonment rates are made worse with these if no other way out is offered. Some will mercifully provide a "show all" link or in this case we have a nice side menu showing the whole list.

[getwilder2]

Thanks so much, Peter. Very helpful.

[MonsterWeb28]

Greetings Mark,

I have read on several different articles that a multi-step process is something that is liked by visitors.

http://uxdesign.smashingmagazine.com/2009/05/28/12-tips-for-designing-an-excellent-checkout-process/

In the above article it talks about a multi-step checkout process (#7) which is navigated by several different pages. It explains that visitors going through a multi-step process provides control for someone surfing the web which is helpful to keep visitors happy.

So all-in-all it seems doing this helps make visitors happy and in control which should in theory push visitors to keep clicking until they get to the end of the road. Which if so, would be good for SEO.