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    4. Is it possible to know if visitor arrived at the web page via organic search and if so, show some content?

    Is it possible to know if visitor arrived at the web page via organic search and if so, show some content?

    Behavior & Demographics
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    • CreativeChoices
      CreativeChoices last edited by

      Hello,

      Is it possible to know if visitors are arriving at a web page via organic search?

      Background:

      We have a section of job description pages to explain typical tasks. These have very high bounce rate (some 100%), and I think people are confusing them with actual jobs. For example "stage designer". Many of those keyword we have very high rankings.

      I am thinking of having a small notice at the top of those page to say something like "if you are stage designer job, check out our job section".

      Thanks

      1 Reply Last reply Reply Quote 0
      • KevinBudzynski
        KevinBudzynski last edited by

        Yes you can via HTTP_REFERER (if using PHP). There are plenty of examples out there.

        KevinBudzynski CreativeChoices 2 Replies Last reply Reply Quote 2
        • TomRayner
          TomRayner last edited by

          Hi Huw

          Yes, this is quite easy to do in Google Analytics.

          In your analytics window , click on "Traffic sources ->Sources ->All traffic". Then click "advanced segments" near the top navigation bar, then select "non-paid search traffic". Click apply and it should bring up traffic that has only come from organic search.

          From here, you can then sort by keyword.  Next to the "Primary dimension" should be a few clickable bits of text.  If you click "Other" and then "Traffic Sources" and "Keyword", it will sort your organic search visits by keyword.

          In the search bar towards the right you can then search and filter for specific keywords.

          If you can see a decent amount of traffic coming in via that keyword, I would then look to serve them some specific content.

          Hope this helps!

          1 Reply Last reply Reply Quote 1
          • KevinBudzynski
            KevinBudzynski @KevinBudzynski last edited by

            Responding to the thumbs down. I may have read this wrong, but my interpretation was to show a specific message to people arriving via organics. Huw seems to know that the bounce rates were high, so I assumed he was already in Google Analytics.

            TomRayner 1 Reply Last reply Reply Quote 0
            • TomRayner
              TomRayner @KevinBudzynski last edited by

              Hi Kevin

              Thumbs down was from me and was a genuine misclick, really sorry! 😞

              Can't seem to cancel the thumbs down, so I've popped you a thumbs up instead.

              Sorry again!

              #fatfingers

              KevinBudzynski 1 Reply Last reply Reply Quote 0
              • KevinBudzynski
                KevinBudzynski @TomRayner last edited by

                Thanks Tom!

                1 Reply Last reply Reply Quote 0
                • CreativeChoices
                  CreativeChoices @KevinBudzynski last edited by

                  Thank you.

                  Can you also not only check if the visitor is coming via search BUT also keyword used so I can make my notices more specific?

                  1 Reply Last reply Reply Quote 0
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