Yahoo Directory VS other established sites
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A fellow SEO consultant and I have been arguing the importance of listing on established well-known directories (Yahoo, DMOZ, etc) these days. He is convinced that the $299 listing on Yahoo is a worthy investment, while I think that advertising on high-ranking niche websites (in the form of purchased listing) are far more useful.
When looking at Y!Directory, a lot of the links are placed on pages that have PA of 0 (these are very deep URLs, almost a dozen levels in). Does Yahoo Directory's DA of 100 help offset this low PA score? What if you could get a listing from a highly relevant niche site with a DA of 70+ and PA of 30+ for the same price?
Obviously there are other likely benefits to links from relevant sites (such as real customer acquisition) but I would like to know from a pure SEO point of view - are links from directories like Yahoo's still worth the link?
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Yes, they are still valuable. I'd also recommend you get a BOTW link (http://botw.org/) and possibly Business.com (http://www.business.com/info/advertise-dl/).
Have a look at the list of directories SEOmoz provides - http://www.seomoz.org/directories
Another little trick for a valuable link from a directory/wiki type site is to create a decent wiki page on AboutUs.org and ask for the links to be do follow (http://www.aboutus.org/DoFollow). Domain authority of 86...
Cheers
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If you have to choose 1 between Yahoo Directory and other niche related directories (Paid) then I would highly recommend you to leave Y! Directory and move with others and here are few reasons of it.
- More than 1 link from a quality domain pointing to your site
- More doors for customer acquisition!
- Niche related links will be pointing to your site that help you get a Google love!
- Links from multiple high authority websites set the good authority level of your domain… this gives and extra advantage when you manually outreach in your niche and ask out for a links…
- Not all paid directories are bad… SEOmoz give the list of quality directories and out of them some are high quality paid directories.... you can always try those and build your website’s authority from multiple links instead of a single link coming from Y! directory.
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Save the money or help for saving The Whales!
There are many other good Directory's around, yes Yahoo has 100 PA, but other are good enough too.
As always, content comes first, usability too!
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I agree with Jim, there are plenty of other directories with authority that are way cheaper. I have a list here if it helps!
My List