The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Link Building
    4. Do you have PA and DA minimums for link building outreach?

    Do you have PA and DA minimums for link building outreach?

    Link Building
    3 2 358
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • Kibin
      Kibin last edited by

      Hi all!  I'm putting together a list of sites I want to attack for link building.  I'm looking at my competitors while also seeking specific sites I know would work well to link to us.

      My question is, since this is very time-consuming, do you have a minimum PA and/or DA that you require in order to perform manual link-building outreach.

      For example, if a site has a DA below X and PA below X, what would X have to be for you to not consider it worth your time.

      I'm just trying to gauge where my efforts will be best spent and trying to get some benchmarks.  Thanks!

      1 Reply Last reply Reply Quote 0
      • SebastianCowie
        SebastianCowie last edited by

        I do take DA / PA into consideration and tend to set limits based on the difficulty of the niche I'm trying to build for and the availability of sites that may approve outreach attempts. So for incredibly difficult niches I will accept lower DA / PA as sites with better metrics may be more difficult to approach.

        As a rule I'll try to approach sites with a DA/PR of 20+ but it's worth looking at every opportunity as some newer sites may be investing a lot of time into their site and it will eventually become an authority site that stops accepting submissions.

        This all goes out the window for local / low difficulty terms though as sometimes a couple of low PA/DA links that are hyper relevent are more beneficial than chasing metrics alone 🙂

        Kibin 1 Reply Last reply Reply Quote 1
        • Kibin
          Kibin @SebastianCowie last edited by

          Thanks Sebastian.  I was starting to think nobody would answer this 🙂

          I've been thinking about it and was considering only going after links with DA higher than our own.  We currently have a DA of 39, so I'd be looking at stuff 40 and above.

          However, taking into account keyword difficulty does make sense and adjusting our minimums accordingly.

          1 Reply Last reply Reply Quote 0
          • 1 / 1
          • First post
            Last post
          • Link Building where link building is dead. Latest tactics in a land of content.
            0
            1
            68

          • Does nofollow link has any effect on link building
            TommyTan
            TommyTan
            0
            5
            2.1k

          • DA vs PA when building links
            Dr-Pete
            Dr-Pete
            0
            5
            3.3k

          • Are the following considered bad links for Link Building.
            inhouseseo
            inhouseseo
            0
            6
            684

          • Which link should I use for link building?
            sesertin
            sesertin
            0
            6
            502

          • Link Building: No linked to content in industry
            BobGW
            BobGW
            0
            8
            640

          • Building a link building team
            LinkMoser
            LinkMoser
            0
            15
            1.4k

          • Links from low PA pages on high DA sites... What effect do they have?
            ChristopherGlaeser
            ChristopherGlaeser
            0
            12
            3.5k

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy