The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Conversion Rate Optimization
    4. Bounce Rates Impact on SEO?

    Bounce Rates Impact on SEO?

    Conversion Rate Optimization
    6 6 10.2k
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • bronxpad
      bronxpad last edited by

      What impact does bounce rate have on a websites rankings?

      What is an ideal bounce rate percentage to shoot for?

      What is the best way to reduce bounce rate on a site?

      1 Reply Last reply Reply Quote 0
      • XNUMERIK
        XNUMERIK last edited by

        Normally, Search Engines cannot use such data directly because they don't have access to it! How would google know what bounce rate your have on your website?

        Many marketers say that usage data like bounce rates, number of visists... will influence rankings in some way, but there is still no evidence for that.

        Plus, an 80% bounce rate cannot always be a bad thing, imagine a user looking for an info, he finds your website, reads the page that answers his or her question, you have a 100% bounce rate but the user is satisfied, what's wrong with that?

        A good way to reduce bounce rates on a website is to:

        • link to related content

        • have an easy to navigate website

        • engage the user by letting him comment

        ...

        Hope that helps!

        NeilD noppawong 2 Replies Last reply Reply Quote 4
        • SanketPatel
          SanketPatel last edited by

          Hi Joel,

          I have read that some where that Google doesn't use Google analytics data for ranking. Here is the Matt Cutt video on it : http://www.youtube.com/watch?v=CgBw9tbAQhU

          And about ideal Bounce rate : Its totally depends on your niche. For example:  SEO blog ( user engagement )  should have low bounce rate but in case of deals ( Click to claim to get the deal )  sites its better to have high bounce rate.

          Don't use pop ups, Improve website design, focus on Navigation & Usability, Reduce website loading time, Use multimedia ( Video) for user engagement. There are many other depends on your niche.

          Hope this help you out....

          komeksimas 1 Reply Last reply Reply Quote 4
          • NeilD
            NeilD @XNUMERIK last edited by

            For one client site, I see in GA Organic Search Traffic results a lot of Bounce rate 100% and Avg Visit Duration as 0:00:00 what would this mean? GA is correctly installed (as far as I know)

            1 Reply Last reply Reply Quote 0
            • komeksimas
              komeksimas @SanketPatel last edited by

              Isn't this information not too old?

              This video was made since panda, penguin and all other big G's animals came 🙂

              1 Reply Last reply Reply Quote 0
              • noppawong
                noppawong @XNUMERIK last edited by

                I really agree with you. Example the live football score

                1 Reply Last reply Reply Quote 0
                • 1 / 1
                • First post
                  Last post
                • What is the Impact of Content Personalization on SEO?
                  0
                  2
                  850

                • Google showing in snippets last individual rating instead of aggregate rating
                  lcourse
                  lcourse
                  0
                  7
                  651

                • Please Settle a Bounce Rate Debate
                  jesse-landry
                  jesse-landry
                  0
                  12
                  590

                • What is the best way to reduce bounce rate from Pinterest Traffic?
                  TakeshiYoung
                  TakeshiYoung
                  0
                  3
                  1.5k

                • Improved Landing Pages But Higher Bounce Rate??
                  Bondara
                  Bondara
                  0
                  5
                  287

                • Adwords and Seller Ratings
                  TP_Marketing
                  TP_Marketing
                  0
                  3
                  445

                • Responsive SEO - Redesign
                  GeorgeAndrews
                  GeorgeAndrews
                  0
                  4
                  312

                • Spanish SEO
                  indigoextra
                  indigoextra
                  0
                  3
                  1.1k

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                • Digital Marketers
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy