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    4. Title Tag Targeting 3 or 4 keywords: Downsides to link building?

    Title Tag Targeting 3 or 4 keywords: Downsides to link building?

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    • BobGW
      BobGW last edited by

      Hello,

      I've got a client who's title tags for an internal page are like (just for example)

      Running Shoes | Runner's Shoe | Performance Shoe | Cross-trainer

      That are doing fabulous in the search engines, dominating for most of the terms and dominating for word combinations off of these 4 terms.

      Sometimes there's no other category to split these up into two keywords a piece, to optimize for less would reduce traffic and conversions.

      My question is, is this going to look bad when we go to do outreach and guest posting? What are the downsides of leaving a few of the pages like this in the link building arena?

      1 Reply Last reply Reply Quote 0
      • XNUMERIK
        XNUMERIK last edited by

        As long as you are doing well in the serps and you really don't have other options, I don't see why you would change anything just to please others in an upcoming, uncertain... outreach campaign

        You could change the titre temporarily (for a few days) just long enough to do your outreach, but I am not fond of changes when it comes to Google...

        1 Reply Last reply Reply Quote 1
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