My Houzz Photo is Beating My Website in the SERPS

[greenhornet77]

We were #3 for a keyword and now we are #4, oddly now Houzz.com is #2 and #3.

The #3 slot is our photo on Houzz I optimized for our keyword.

Should I dump the photo on Houzz?  Since it is beating me on that keyword?

The #2 slot is query for my keywords but we don't appear on that page.

Thoughts?:)

Thanks.

[Francisco_Meza]

Are you talking about only 1 KW or a LOT of KWs. Is that bringing in conversions?

I would look at Google Analytics and make a decision based off data.

[greenhornet77]

The keyword is 3 words plus geo modifier.

[Francisco_Meza]

Go to GA under Traffic Sources and use an advanced segment to see if you get conversions from that keyword phrase.

[AdamThompson]

I would:

• Keep the photo on Houzz
• Make sure you're linking from Houzz to your site (dofollow if possible)
• Keep working on your site, so you can rank about Houzz, then you'll have 3 first page rankings