Having pages in the footer

[vlad_mezoz]

Hello,

I have a website ,  and some keywords that im targeting i want to create separate pages for, so i can have good quality content on there, but at the same time i dont really want to have those pages in my header menu, its just for the Search Engines to see the quality page, with a keywords im targeting.

So can i just have those pages in my footer menu? whats your opinion on this ?

Thanks

[kadesmith]

My opinion is, why are you building a web page for a search engine?  The search engine is never going to convert into a sale for you.  Focus on making your site for humans.  Humans convert, search engines don't.

However, with all that said, I understand that you have to create a page the search engine will refer humans to you with.  If you are creating pages for search engines to see, create a sitemap so the search engines will find them and crawl them, but create content that is worth my time as a user to read.

[IPROdigital]

I'll agree with Kade and add something. Think about user experience and bounce rate. Let's say you achieve the ranking for the desired keyphrase and you have a title and description compelling enough for the user to click through, if the user goes back to the Google search results page too quickly that indicates to Google that it may not be relevant of poor quality. So while you target those keywords, you should be genuine about it. If you're referring to doorway pages, avoid them. One of Brazil's largest travel sites got their rankings hammered for doorway pages not long back.

[vlad_mezoz]

I completely understand this, i do refer to this pages in my content on my main page, they just less important for readers, .

Thanks for help

[vlad_mezoz]

i do have quality content on that page and some videos,  for my other previous pages i created, my bounce rate 42.30%, i want to create as user friendly website as possible so less important pages i want to have in the footer, but its nowhere close to doorway pages