Ideas for structuring contest to get links?

[ErikDster]

Hi Mozzers,

So I'm getting all set to run a contest.  The prizes are great and I've developed a good way to promote it via paid and natural venues.

I'm just not sure how to structure the actual contest so the end result is more links than mentions.

One idea I had was to make this a story telling contest where the contestant blogs about a good/bad experience within the niche industry and adds a link back to us to enter.

Does this seem like to much effort for the user?  Prices are worth about $250 each, and I plan to have 3 winners.

Any ideas on how to better gear this towards link building is appreciated.  Thanks!

[Mcarle]

Well if you make the link be the entrance fee...

Only the links count.

Treat the mentions like extras ....

Nothing wrong at all with a mention from someone who does not want to enter, it passes the word along.

I pass along calls for art all the time, I know that I might not be a good fit, but 3 of my 100+ art buddies might be...

[ErikDster]

Thanks Mcarle.  Good point.

You're right, nothing wrong at all with mentions.

My current fear is that by making the link the entrance requirement, it may be too much of a barrier and only a few people will actually enter.