How much the Page Rank matters in SEO?

[Ganesh34]

I have my own blog which is 6 Month old with Page Rank 1, and my fiends has a blog with page rank 2 which is 6 Months Old domain as my. I used to work hard on content and Link Building. Following every webmaster guideline spending 3 to 4 Hours on my blog, but my friends website is just crazy, 3 Website links to it with no PR, no Facebook, no twitter shares and nothing. I want to Know How my friend website has High PR than me, Does Page Rank Really matters in SEO or my friend is performing some black hat magic on his website. Best answer will be appreciated thanks

[SanketPatel]

Hi Ganesh,

Can you send me both URLs for analysis your blogs ranking?? Page rank is still very important factors in SEO because it is the majors your inbound links to your website. You can increase your Page Rank by increasing link juice and DoFollow backlinks. You can use SEOMoz tool for checking backlinks of your competitors and yours, quality links are very important for the increasing Page Rank.

Which tool you are using for majoring your friends website's backlinks and social profile (shares) ?

[Ganesh34]

This post is deleted!

[SanketPatel]

Thanks for providing URLs,

Ganesh I have reviewed your website as well as your friends website using SEOMoz tool as well ahrefs.com website. Your website profile is far stronger than your friends, my advice is to wait for next page rank update. As far as current profile is concern, you will bit your friends website in terms of pagerank in next update. Best of Luck for next Pagerank Update.

[Debdulal]

_I wonder why you are chasing PR. If you site is good, has great content and is enjoying high rankings in Google’s SERP, you are good. Do not waste your energy on thing like PR. PR shows the quality of the website and therefore, you have to earn it by coming up with great posts and by earning some natural links. And hopefully, you will see some changes in the PR in the next update. _

[Ganesh34]

Your are right

Thanks for the Answer

[KeriMorgret]

Hi Ganesh,

Keep in mind that what you're seeing as PageRank is the toolbar PR that Google updates once every few months and is not necessarily what Google internally uses (which is updated very frequently).

I'd look at other metrics. Are you making sales/conversions? Getting leads? Getting targeted visitors?