Server Vs Authority
-
Deciding on whether to go for a Sub directory or CC tld structure.
So the tradeoff would be one server location (which can affect local rankings if the server is outside the country) VS a better passing of link authority.
What factor is more important?
-
Will the content be in a different language? If so I would recommend the sub-directory. If not, the TLD. Personal preference, Google has said you could use either - but I can see a lot of duplicate content issues if the sub-directory is in the same language.
-
Thanks Rebekah,
All in the same language with very similar content. Wouldnt the duplicate content be an issue for both strategies?
-
ccTLD and Sub directories both are valid but it is preferable to use subdirectory instead of ccTLD.
By the way duplicate content can be a huge issue in that case weather you go for anything ccTLD, sub directory and even the different domain.
I would highly recommend using the sub directory with a unique text in it! Or use the different language (same content under different language won’t be a problem!)