The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Conversion Rate Optimization
    4. Good platform for SEO and CRO

    Good platform for SEO and CRO

    Conversion Rate Optimization
    4 3 1.1k
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • OscarSE
      OscarSE last edited by

      From Seomoz thread it looks like many mozzers favor WordPress when it comes to choosing a platform that is optimal for SEO.

      While I agree I would like to ask your opinion on platforms for CRO.
      Which platform do you think works best for SEO practices and CRO posibilites? It would be great if employees that don't have expert knowledge in PHP and HTML would be able to move contact forms around, places different banners next to the blog post depending on what content they post etc.

      In this case the meaning is that the website will be built by a professional and used by all different kind of employees with various web design / coding skills.

      Have a great day everyone!

      1 Reply Last reply Reply Quote 0
      • AndreVanKets
        AndreVanKets last edited by

        In terms of SEO, any CMS can be optimised for SEO /CRO benefits so it essentially boils down to the size flexibility and style of the website you want to set up.

        In my experience, Expression engine is great if you have developers and graphics designers working on your site. (which would be built from the ground up, custom templates etc)

        If you have your standard bloggers with little HTML/programming/Graphics design skills, wordpress is the way to go as its the most user friendly platform in my opinion. (Free and paid templates available for download)

        As mentioned, any CMS can incorporate SEO/CRO best practices, its up to the type of website and the skills you have at your disposal.

        1 Reply Last reply Reply Quote 2
        • RobertFisher
          RobertFisher last edited by

          SEOscar

          DiscoverAfricaGroup is correct IMO with, "...If you have your standard bloggers with little HTML/programming/Graphics design skills, wordpress is the way to go..."

          What I would suggest is for you to get really clear on what CRO you want, then decide which plugins are best for you, and train them on that set of plugins. An example is the ubiquitous Contact Form 7. Easy to use, install, etc. 
          Now, make sure they understand about the database and shortcode pieces as well as they help. Obviously, for CRO, if you don't keep a database of those who have contacted you, you might not be as optimized as you think.
          By training all on one and keeping it simple, you make it easier on those who don't naturally lean to dev or design. You help them in that they are not having to 'work' at something they are totally unfamiliar with all the time.

          With other CMS, there are advantages, but for this use, WP would be great for you. Get a dev to assist in what would be simplest, etc. then institute that set of plugins for use.

          Also, remember there can always be issues with any plug in on any CMS. Make sure you track to see if you are losing some traffic, etc. on a regular basis or you will wake up one day and say, "We haven't gotten any contacts in two weeks and we were getting X/day." Ouch, been there.

          Best,

          1 Reply Last reply Reply Quote 2
          • OscarSE
            OscarSE last edited by

            Discover Africa Group, Robert Fisher

            Thank you for your answer! It was really help full.

            We have choosen to go with WP. If your skills lies with in SEO and marketing and not design and developemnt I highly recommend other companies to work with PSD to Thesis. Easy and great results.

            Thanks again guys!

            1 Reply Last reply Reply Quote 0
            • 1 / 1
            • First post
              Last post
            • Overlay / modal for product pages - bad or good for SEO?
              Arnaud_Fo
              Arnaud_Fo
              0
              5
              2.6k

            • What is the Impact of Content Personalization on SEO?
              0
              2
              850

            • Which eCommerce Platform?
              jjwoods3
              jjwoods3
              1
              10
              374

            • SEO For Personalized Content Pages
              William.Lau
              William.Lau
              0
              2
              740

            • SEO Reports
              Melia
              Melia
              0
              3
              724

            • Spanish SEO
              indigoextra
              indigoextra
              0
              3
              1.1k

            • What is a good closing ratio? I am at 32%
              Francisco_Meza
              Francisco_Meza
              0
              13
              7.7k

            • Page Title Tags - SEO vs CRO ?
              BlinkWeb
              BlinkWeb
              1
              10
              2.6k

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy