Our Rankings are being very inconsistent! Some days we are on the front page, some days we are not in the top 50\. This happens on a weekly and sometimes daily basis... Any thoughts on why this is happening? This newbie appreciates any feedback.

[PCMV]

We seem to be having major issues with our rankings. When I came into the company, the company was in the middle of cleaning up some of their past SEO efforts that had caused some issues with some of the latest Google updates. We were able to get the site back up to par, and some of our rankings were improved back to the first page, but then they disappeared. They will head back to the first page and then disappear again on a weekly and sometimes daily basis.

Does anyone have any idea on why it will be doing this so inconsistently and so often?

This newbie appreciates any feedback!!!!!

[SEODinosaur]

Without a URL we cannot really help you. However you may be dealing with the Google dance. Also be sure to check for your rankings without being logged into any google account and be sure to clear you browsers settings prior to making your search.

[MarieHaynes]

Are you absolutely sure you are not seeing personalized results?  The next time you see your site in a high position, try this:

1. Log out of google, do your search and then type &pws at the end of the search url and hit enter.

That usually works to depersonalize results, but I have seen it fail a couple of times.  So here is another way (but it takes away any locational data, so can be a little false if you are trying to rank for a local term:

2. Go to www.pagewash.com and click the button to search on Google.com.  Now do your search.

Are you still number one?  If not, then what you were seeing before was a personalized search result.

[PCMV]

Thanks guys. Yeah, I have been using SEOMoz ranking tool to get a lot of my ranking results, but thanks for the reminder on making sure that I am not seeing personalized results. It is just really frustrating when I see us ranking #3 for a keyword term, then in the afternoon not ranking at all...

[William.Lau]

Check GWT and see if there are any messages. There has been some reports of this problem and it could be due to old links not having any value anymore and Google is just adjusting.

[danatanseo]

How old is your site? Is it an e-commerce site? How many URLs? Have you always had the same domain name? The reason I ask these questions is because I am seeing the same thing on our site. We have many technical issues probably contributing to this. Some of them might be the same if we have similar sites.