Video Optimization

[tim.mcgovern]

Our videos are not appearing in Google video search.

We use Brightcove for our videos and thety are in embedded in the site as flash and html 5. We are using meta data on the Brightcove videos

We have added a video sitemap and submitted it to GWT - but after several months, our videos are still not showing up

Any ideas how we can address this problem and better optimize our videos for the search engines? While we post some of our videos on Youtube, we  use Brightcove when we embed and publish the videos on our site

[Syed1]

What would work like a charm is if you did embed that video (linking to your site) from other websites. Acts a "video link" or sort of "votes" for the video on your page -  increasing the likelihood of appearing on Google results.
Also, why not just use Youtube to embed. Since its Google's baby, they may prefer to display it over other hosted services.  Just look at what they're doing with G+ personalization results.

[BKSearch]

I agree with Syed said and might add that I have not seen Brightcove videos in universal search in Google. Has anyone else? I would go with what you are seeing. Youtube, metacafe, and vimeo seem to show up pretty well. Youtube seems pretty strong and if you upload HD the quality is pretty good.

I would also drop back into Google Webmaster Tools and see if your video sitemap has any errors. Might do that now but I also think you should consider a more mainstream video hosting service.

[PhilNottingham]

OK, lets take a step back a second.

Syed & BK search - sorry, but YouTube is absolutely the wrong approach here. If you're use Youtube for the content then the SERP results will link back to youtube and not to the target domain.

Tim - Brightcove is totally fine and you're doing everything right from what you describe. It could be a minor sitemap error or perhaps a general technical issue that's preventing the videos from being indexed.

Can you send me a link to the site in question and one of the video pages? If you don't want to reveal it publicly, then feel free to PM me or drop me an email.

Cheers,

Phil