Why won't my home page rank for branded terms?

lipoweb

Hello,

I've been trying to figure out what factors are causing my home page not to rank for my branded terms.

The site is www.lipozene.com and after the late April Google algorithm our rankings have disappeared off the map for the term "lipozene".

Different element of the site show up in organic rankings, including our shopping cart (http://shop.lipozene.com) as high as page two.

However, the home page is not ranking organically. On Yahoo & Bing we have never dropped out of the number 1 spot.

We did engage in some link building activities, however we've removed nearly all of the links that were created by our SEO guy.

I did NOT receive any notifications from Google regarding their link policy. If you search for lipozene.com we rank #1.

Any thoughts on what we're missing thats causing us to not rank is greatly apprecaited.

Thanks!

KeriMorgret

How many copies of your home page do you have? Have you run a duplicate content check with SEOmoz?

All are copies of your home page. That might be one problem there.

lipoweb

I'm new to SEO Moz so bear with me.

When I look in the Campaign section, the only duplicate content errors I get are related to our privacy policy (www.lipozene.com/privacy-policy) and terms and conditions (www.lipozene.com/terms-and-conditions-of-sale).

Is there another report I should be looking at?

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