Is it OK to use backlink software like Backlinkx?

[JHSpecialty]

With all of Google's updates on backlinks, can SEO's still use backlink software like Backlinkx or others?

Is there a better way?

[Modbargains]

To answer your question: Yes. You can use backlink software.

Should you use them? No.

generally most backlink software will backlink to non-relevant sites with low domain scores, which usually have been spammed to death.

If you want your site(s) to rank poorly or even de-index, this is a great way of doing it.

Other ways of getting in trouble:

commenting on forums

posting on blogs

using exact keywords in anchor texts

So what works:

being an active member in forums or blogs related to your niche topic

look for high domain authority sites in your niche and ask to be a contributor..just don't let it go against google's policies.

Create content that engages users to want to share, whether it's informative or interesting.

[Czubmeister]

Since I work with clients in the law and medical fields, I guess I have to be real careful. I guess it make sense to only comment in your niche but I could see that there could be some grey areas.

If I'm a dentist and comment on a forum about an event I'm helping to sponsor is that bad?

If I have a link on a little league website cause I sponsor them, is that bad... it's not my niche.

Now poker sites and websites with .ru and other country urls, yea I can see that and I have run into clients who have a ton of those backlinks.  Think I'll go the route of niche websites first.

[DesignbysoapLtd]

Don't use backlink software - as Modbargains pointed out it's all high volume, low quality links that will do nothing for your backlink profile and more than likely hurt you in the long run.

There is a much better way - high quality content creation and ethical, authoritative link building.

These posts should really help you figure out some alternative strategies, here's Jon Cooper's post on link building strategies (definitely worth reading):

http://pointblankseo.com/link-building-strategies

and my own SEOMoz post on content creation:

http://www.seomoz.org/blog/indepth-guide-to-content-creation-with-infographic

Hope that helps you!

[Gyi]

Just don't do it.

[hireawizseo]

I looked into this route as well and from all my research on here and across other SEO resources I would say it's not worth the time and effort. Better to get 5-10 high pr links than 100 backlinks from 1 or 0 pr sites...

[hireawizseo]

BTW - The better way is to use PR outlets, proper use of Social Media, Use of Video SEO, Blog Commenting etc...