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[Shawn124]

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[William.Lau]

I work with one of the largest international evaluations company and I must say that related content to regions can help your SERP rankings.

For instance if your company is called intl hosting, and you google intl hosting, your site can come up within the SERP and one of the results can be "region intl hosting". So if I am using google.in, and I type in intl hosting, it will come up with something like "india dedicated servers - intl hosting".

If you want to know if international links help your SEO? Of course it does, if you have links from .CN or .co.uk, users searching for related services to your company in those locations will definitely rank better.

But don't forget just creating a good profile will be good and then you can start segmenting you locations and international link building strategies.

I've looked for hosting a few times for some of my clients and a lot of the times, international hosting companies have presences within communities. I think this is a great way to build a good customer relation, if your company is large enough or have the resources, you should definitely hire a community manager/sales employee to generate sales from hosting forums... a lot of them do this, but with great support and interaction with communities you will likely get their business.

[AgentsofValue]

Are your customers only coming from the particular city where your data center is?  From what I understand, people will sometimes ship servers to a colocation facility outside of their own area - to take advantage of better bandwidth costs / peering, etc.

In terms of link building, I would probably go after two types of links:

1.  geo links related to your particular city - so, if you're in Dallas, maybe try to get links from other tech related companies in Dallas

2.  hosting and colocation links - There should be lots of general information websites related to hosting online.  Since those links would be relevant to your business, they should definitely benefit you in trying to rank for colocation and hosting related keywords, even if they are coming from a .co.uk domain, or are on a website listing an international address.

If you have several colocation facilities where you do provide hosting services, I would optimize for each of those locations, since a certain group of customers would like to have local access to their data center.