How to promote a Squidoo lens post Penguin?

[kbloemendaal]

No offense, but I would ignore Squidoo, and any other article directory type site....

[Jinx14678]

I would completely disagree - It depends on the quality of the article placed and the intention...

If your intention is to use squidoo, as it is supposed to be, then you can make a tiny bit of income, while also gaining traffic. (and depending on the quality/relevance in some cases semi valuable backlinks or author exposure)

The best way to promote squidoo, is socially in my opinion.

Now would i spend any money, or a lot of time and energy on squidoo? No, but it CAN be a valuable resource in you arsenal if used correctly as it is intended.

But as i said, it all boils down to intent, on its level of effectiveness... (basically if you are trying to use it to pad your link profile with low end crap, then you will be wasting your time, but if you write knowledgeable, helpful articles about relevant topics that people actually want to read about, you can get some good longtail exposure and author exposure)

[kbloemendaal]

Seems to me, the question was based on SEO (hence the "post Penguin" part in the op's question)

I would refer you to a recent Tweet by Danny Sullivan: https://twitter.com/dannysullivan/status/208311374101745664 

If you are using it for it's intended purpose, that's one thing, but if you are using it for SEO... complete waste of time.

[Jinx14678]

LOL thaks for the SEO advice....

Author rank has nothing to do with SEO?

And we all know, that every word a guru says is totally true always LOL =p

LOL and gaining traffic WOULD be a part of SEO, as well as targeting longtail queries for a site with current low authority to gain indirect exposure...

There are many out of the box purposes to SEO, than just "gaining links"

[kbloemendaal]

I would trust Danny over you any day LOL

Author Rank from Squidoo? Add in Ezine and ArticleBase too huh? LOL

See ya 'round LOL

[Jinx14678]

Author rank is based on social (amongst many others), so gaining positive social signals would be elevation of author exposure. Just because a site has a bad reputation, does not mean it does not contain the recipes for exposure...

I think you are confusing backlinks or PR with Social Signals that go along with author rank and the signals of content relevance it takes into consideration, and how as the spectrum becomes more crowded, the smallest of differences will affect ranking (much like PR and Backlins does now amongst others)

So in essence we are talking about two different things, squidoo is not a backlink building tool, but it is an exposure building tool, or can be.

Cool you trust a SEO figure over someone youve never heard of that was quite a burn, man you have a razor sharp wit....

[kbloemendaal]

Your right, sorry.

[bronxpad]

The point is that for seo value ezines and squidio and hubpages aren't as valueble as they used to be. If done perfectly and not spammy you can get some small value out of it but I wouldn't make it the foundation of your seo work. What I would do is maybe write 1-2 articles for each that have solid content and promote them on various social networks so that people can see you have published writing in different sites and that can have multiple benefits. If you write only for your site then people will assume no one wants your work, if you write for multiple sites even the web 2.0 sites people will believe you offer something valuable. That being said I would focus on Guest Blogging on sites that are similar to yours. This will accomplish most of your goals. I hope this helps. Good luck.

[Jinx14678]

agree completely

[ThomasH]

Wow, Joel, Keith, Shane, thank you for your interesting contribution!