The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Branding / Brand Awareness
    4. How can I increase my brand signal for a common phrase?

    How can I increase my brand signal for a common phrase?

    Branding / Brand Awareness
    4 3 434
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • designquotes
      designquotes last edited by

      We are having trouble with SEO branding.

      When I search for "designquotes" with the quotes, our site appears with sitelinks  and it's great. However our brand name is Design Quotes. Which sometimes we aren't even first for. If I search for designquotes without the quotes, still no luck.

      Should we do lots of link building for Design Quotes or should we start calling ourselves DesignQuotes and build links with that as the anchor text?

      website is designquotes.com.au

      1 Reply Last reply Reply Quote 0
      • activitysuper
        activitysuper last edited by

        Do you appear if you search for "Design Quotes" (with the space)?

        I wouldn't change your brand to designquotes, stick with Design Quotes and build anchor text links for Design Quotes.

        designquotes 1 Reply Last reply Reply Quote 1
        • PASSLtd
          PASSLtd last edited by

          Have you ran this through Linkscape?

          Will give you a good idea of the issue.

          My guess would be simple brand based anchor text or website address links from authorities.

          Try local directories, industry directories and stuff like dmoz. Entering competitions is also a good way to get brand based exposure.

          Good luck.

          1 Reply Last reply Reply Quote 1
          • designquotes
            designquotes @activitysuper last edited by

            We rank #2 and sometimes #3.

            1 Reply Last reply Reply Quote 0
            • 1 / 1
            • First post
              Last post
            • Domain: Product brand or company brand?
              Hurf
              Hurf
              0
              2
              86

            • A competitor has a search term in their brand name - Can we outrank them for that search term?
              SanjidaKazi
              SanjidaKazi
              0
              5
              205

            • What marketing/branding services can you recommend to get more awareness of my site?
              SamuelScott
              SamuelScott
              0
              2
              147

            • Anybody else seeing branded organic traffic decreasing and direct traffic increasing? Anything to do with Google auto-filling URLs?
              0
              1
              119

            • Subject: Brand anchor text distribution. Does the HP url classify as brand anchor?
              Turkey
              Turkey
              0
              3
              429

            • Brand Exposure for Increased Awareness
              casper434
              casper434
              0
              4
              463

            • Do you have to have a Google+ profile page for a person before you can build a Google+ brand page?
              adirectinc
              adirectinc
              0
              9
              714

            • What are the best ways to improve/trigger "Brand Signals"?
              eyepaq
              eyepaq
              0
              4
              1.6k

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy